What do the three Vs mean???

VELTRO isn't just clothing, it's a way to carry yourself.

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Let's break it down,

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The first V stands for Virtue, as the one who wears VELTRO is expected to uphold higher moral standards.

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The second V stands for Value, the one who wears VELTRO must recognize their Value in this realm, those who fail to do so find themselves unfulfilled.

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Finally, the third V stands for Visibility. VELTRO aims to deliver unique pieces into your arms to give the ability to become Visible amongst a crowd of identicals.